Music lovers around the world know of Coachella, as it now one of the biggest, if not the biggest, music festivals in the world. However, people may not be aware of the origins of it. Coachella is actually located in a desolate area in Indio, California, in the Colorado Desert. The festival is now over two weeks long and not only do the biggest music acts perform there, but tons of celebrities, as well as the throng of music lovers, that flock there every year.
Did Pearl Jam Help Create Coachella?
Coachella was the brainchild of Paul Tollett back in 1999, and the festival is organized by Goldenvoice. There are many different types of styles of music that can be seen at the desert festival from hip-hop to electronic music to punk rock and pop rock. There are also many artists that come to the festival to display their creations. While Tollet brought the current festival to being a huge event the origins may go back a few years earlier. In 1993 Pearl Jam played a concert at the Empire Polo Club, as they sought a venue that was not controlled by Ticketmaster and their very high processing fees, which they would profit for on every ticket sold. When the Pearl Jam concert was a rousing success, it showed that even in a far-off location if the music was good the people would come.
It is interesting that the first Coachella music festival in 1999 was just a few shorts months after the much-hyped 99 Woodstock festival, which was, pretty much a bust. The 1999 Coachella music festival only lasted two days, and while it was a moderate success, there was no festival the following year. However, in 2001 it returned, but it only lasted one day. However, with the great music and the crowds, the festival began to take shape. The following year in 2002 the two-day format returned, and in 2007 it was turned into a three-day event. The musicians want to come perform, and the fans wanted to see them. In 2012, the Coachella festival expanded to two weekends, and there are now identical lineups for three straight three-day weekends in the current format.
A New City
After the popularity of the Coachella increased, big time there was a lack of hotel accommodations, and because of this, the campgrounds in the area were the place that people stayed. Now Coachella is a type of pop-up city when it happens, and it is a three-week music party with the best performing artists on the planet today. The location just adds to the fervor of the festival being off the beaten path and ticket sales increase every single year even though ticket buyers do not know the lineup until near the festival. The popularity of the Coachella music festival just keeps getting bigger, and it looks to be here to stay. Pearl Jam may have sparked a great idea that no matter where good music is people will come.